Even just a mention from David Brooks would be like, killer
by digby
I'm sure you've all heard by now that the Junior Randroid Fiscal Scold group "The Can Kicks Back" spent all their millions and are now in debt. Huffingtopn Post has the emails that lay out their decline. Here's an example:
In October 2012, The Can Kicks Back gang discovered Internet memes. Game changer! Executive director Schoenike was pretty enthusiastic about the discovery, telling the group that he was way, way into such memes as "the most interesting man [in the world], Y U no, condescending wonka, futurama fry" -- you know, the sort of images that have long drowned Tumblr dashboards to the point that everyone is numb to them.
Eisenstadt was quick to demonstrate how hip he was to the #trendz: "I'm not too familiar with how these work." He went on to express some concern that their message wouldn't translate: "Shouldn't we do something more like that, where the Can is the centerpiece? When I see the Most Interesting Man in the World, I think of Dos Equis ... and so on for the others." Memes are hard, I guess!
If there was a viral trend, you could count on these super-geniuses to spot it long after it had passed. Perhaps the group's best known attempt at achieving something that resembled a "viral sensation" was their December 2012 "Gangnam Style" video, in which they forced Codger King Alan Simpson to lamely gallop along to the Psy hit from the previous summer.
They did a few more of those which people like me enjoyed immensely as comedy gold. The idea that they were using Alan Simpson and Alive Rivlin to appeal to young people was almost beyond parody.
Read the whole thing and you will never again have to yourself why the right is having so much trouble relating to young people. It's the existing right wing young people.
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