Going directly to the mooks

Going directly to the mooks

by digby


In another clever media move, Trump is appearing on Fox Sports "The Herd" tomorrow night at 8pm. They've been promoting it all day during football:

Presidential hopeful Donald Trump is set to join The Herd on Monday, Nov. 2.

In case you've missed it, Colin Cowherd has been talking about Trump quite a bit over the last few weeks, and even said he's rooting for the businessman after previous favorite Marco Rubio made a "lame joke" about the Patriots on Twitter.

"I've changed my vote back to Donald Trump," Colin said. "At least Trump's material is funny."

Breitbart noted Cowherd's advocacy back in September:

Colin Cowherd made his debut with Fox Sports 1 Tuesday with his show “The Herd” and commented on GOP front-runner Donald Trump’s candidacy, saying that he has “made the media insignificant.”

Cowherd said that Trump is “driving the mostly left-leaning media crazy,” and that it is “so clear” that the left-leaning media is “rooting against Trump.”

“Trump has rendered the media largely irrelevant and they don’t like it. He mocks them, he calls them out, he says things that are viewed as inappropriate and the poll numbers go up. That’s my take. Trump is giving the finger to the political process. He is bursting through the polls, making the media irrelevant and they don’t like it,” Cowherd later explained.


This is powerful stuff, reaching out beyond the normal political audience. I don't think Trump's making the media irrelevant though. He's just using them in a way that nobody else has done it. Including this guy.

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